And yet, despite its necessity to our continual success, most of us are afraid of networking. The word conjures up images of smarmy door-to-door salesmen and industry “mixers” where everyone knows everyone else … except you.
If you’re shy, the very thought of networking can send you running. But even shy people can learn the skills necessary to build and expand their industry network.
Nowadays, networking comes in two forms: face-to-face, at industry events, conferences, or even on the bus, and online through forums, blogs and social networking sites.
Both online and face-to-face interactions employ the same tactics: you need to find some people who you want to network with and wow them with your charming personality. It’s easier than it sounds. Here are a few tips to help you improve your networking skills: